When applied to your face, the Pure Canvas Primer: Blurring instantly creates a smooth, soft-focus matte effect that has a lightweight, skin-like finish. This innovative Blurring Primer helps to minimize the appearance of pores and other imperfections on your skin. It’s good for your makeup and good for your skin.

 Controls Shine for 16 Hours – 88% of consumers agree this Blurring Primer provides both instant and 16 hours shine control*. Applying Pure Canvas Primer: Blurring on your face before makeup helps to reduce and control shine by absorbing oil.
 Extends Makeup Wear – 86% of consumers agree this Blurring Primer extends the wear of makeup*. With the primer acting as a protective barrier, you can keep looking fresh for the whole day without having to keep retouching.
 Creates a Blurring Effect on Skin – 75% of consumers said this primer provides an optical blurring effect, making it the best primer for wrinkles*. It is infused with Microalgae and Blurring Powders that condition your skin over time to enhance it and give you a clearer, more even-looking complexion.

*Based on an independent U.S consumer study on 30 participants